This article proposes to investigate delineations of the audience. We highlight the scales between contents, circulation, and consumption of podcasts in platformization contexts.
This article examines the opportunities and challenges that podcasts provide in literally hearing voices. It analyses the globally influential Joe Rogan Experience podcast to consider its acoustic impact on audiences.
A study of 264 podcast listeners shows that environmental context affects a listener’s engagement with podcasts. Five contextual elements were identified: outdoors, indoors & at home, evenings, soundscape & at work, and exercise. Particularly, some listeners use podcasts to mask distracting sounds around them. This finding offers valuable insights for podcasters and researchers about object-based and personalized media.
This study investigated college students’ motivations, attitudes and behaviors in association with podcasts utilizing the appreciative listening framework in conjunction with uses and gratification theory.